Direct Mail Marketing

Create targeted and personalized donor and prospect communications.

• Analyze and segment your database to target specific groups of people by any number of criteria
• Ensure consistent and appropriate campaign communication to donors and prospects

Achieve multichannel campaign integration by conducting online and offline campaigns at the same time.

• Combine your direct mail and email efforts to increase the returns on your campaign investments
• Compare cost and performance of multichannel marketing activities to accurately calculate return on investment

Reduce time, cost, and complexity of managing multiple mailing lists for your campaigns.

• Manage multiple direct mail campaigns simultaneously
• Automatically remove duplicate records and manage mailing lists from various sources

Easily measure costs, performance and return on investment.

• Track return on investment for entire campaigns or individual donors
• Run mail and campaign performance reports and perform trend analyses